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Digital Audience Specialist I - Part Time

Cox Enterprises | Dayton OH 45490 USA | Freelance | Posted: 05/11/2021

Job Descriptiontop

Primary Location: 1611 S Main St, Dayton, OH, USA

Division: Cox Enterprises

Job Level: Individual Contributor

Travel: No

Schedule: Part-time

Shift: Day Job

Requisition Number: 212395

Cox First Media brands—Dayton Daily News, Dayton.com, Journal-News and Springfield News-Sun - are the leading local sources for in-depth news. Each brand has digital and print components. Here, we offer you the opportunity to be part of a dynamic team of learners who launch new products, test different technologies, collaborate on cross-platform initiatives and support our core mission: to engage our audiences with the most trusted, valuable and timely news and information in print and on all devices.

In this role, you will focus on digital content curation, digital distribution and promotion, content optimization (e.g., crafting better digital headlines, selecting the best digital media to go with a story, threading existing content into stories, and more), and growing digital subscriptions to our premium products. Youll also develop skills of news judgment, brand management, and revenue generation. Our digital brands reach 10 million visitors every month, guaranteeing a large, engaged audience for your work.

Key Requirements/Role Expectations

  • Curate and present content on digital platforms and products so that it appeals to our digital audiences
  • Identify and implement compelling ways to feature content on digital platforms, including sites, apps, and social media, with a focus on engagement and a good user experience
  • Work with content teams to promote breaking news and timely content in an urgent way on digital platforms (push alerts, apps, sites, social media)
  • Make decisions with both "desktop" and "mobile" audiences in mind to maximize the experience for both
  • Optimize digital content (stories, videos, photos, live streams, etc.) for maximum search engine reach, social referrals, audience engagement, and user experience
  • Generate content ideas and create digital content (photo galleries, videos, digital graphics, news bursts, polls, quizzes, etc.) to grow engagement on our digital products
  • Write clear and compelling headlines, teases, news bursts and social media posts
  • Use news judgment to make appropriate content decisions for our brands
  • Review and analyze metrics to inform daily content and strategy decisions
  • Effectively and regularly communicate and collaborate with colleagues, managers, and other stakeholders across departments
  • Ability to work competently, reliably, and consistently in a remote work environment
  • Ability to be flexible and work in a high-energy, fast-paced environment that can sometimes become noisy and chaotic
  • Proactively solve problems and help others find solutions when needed
  • Stay current on digital audience, technology, and advertising trends to help drive our business
  • Handle other assignments as needed, showing flexibility and adaptability
  • Interest and/or background in the news industry and desire to grow within our company is a plus

Qualifications:

  • Associates degree in relevant discipline or equivalent experience (can include college work)
  • Minimum 1 year of social media experience
  • Excellent communication and presentation skills, both verbal and written
  • Ability to support a 24/7 operation - including working nights, overnights, and weekend shifts

Who We Are

About Cox

We are the Cox family of businesses. Weve been making our mark since 1898 by building and evolving world-class businesses, staying true to our values, and encouraging top talent to always look for growth and impact while building a career with us. Our primary divisions - Cox Communications and Cox Automotive - are driving a new wave of innovation, powering smart cities with powerhouse broadband communications and pioneering greener, more progressive transportation alternatives for individuals and fleet operators. Were also expanding into new spaces like cleantech and healthcare to rev up our momentum toward building a better future for the next generation. Were looking for the talent today who will be our leaders tomorrow. Sound intriguing? Learn more about where we are today, where we hope youll be going with us, and the common purpose that unites us at coxenterprises.com.

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individuals age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

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Location Dayton, OH, 45490, United States
Categories Marketing/PR

Location Maptop

Contact Informationtop

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Job Code 212395

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